The Hyundai SeoulClaimed by the owner

The Hyundai Seoul is a department store in Yeouido, Yeongdeungpo District, opened by Hyundai Department Store on February 26, 2021. Covering more than 89,000 square meters, it is the largest department store in Seoul, built around space design, content curation and technology. It is promoted as Seoul's largest new global landmark, distinguished by its interior architecture, including a mix of new materials and a balance of flat and linear surfaces filled with light.

Interior Design and Garden

Inside, visitors encounter the "Sounds Forest" and "Waterfall Garden." The indoor garden covers about 1,000 pyeong and includes natural grass, set beneath a glass ceiling around 20 meters high that lets in natural daylight.

Exhibitions and Brand Spaces

The Hyundai Seoul also houses a three-dimensional exhibition space of about 180 pyeong. On the Exclusive Label floor (1F), artwork such as "Unite & Shine" by Studio Swine, built around a design carrying a message from nature and the audience experiencing it, is presented alongside high-end brands.